The 2017 film "Baby Driver", written and directed by Edgar Wright is a great example of a really good film poster. It has some key features which are seen in many posters which make it appealing. The first thing that captures the persons attention is the bold text saying 'BABY DRIVER', this is effective as the viewer instantly knows what film it is. This is normal for the majority of posters.
The slogan underneath the title saying "all you need is one killer track" is a play on words meaning multiple things. Firstly it references to fighting in cars, you can depict this from the trailer or the guns and car chases shown on the poster. Secondly it shows the main character with headphones in. If the audience had already seen the trailer they would know that the main character listens to music all the time so the reference to the "one killer track" could be the song he listens to (bohemian rapsody). Finally the 'one killer track' could be a reference to racing and the car chase seen in the bottom half of the poster.
The compilation of the main actors in the top left can attract people to watch the film. Kevin Spacey for example is a well known actor and a lot of films with him as a main actor are well recognised and well rated.
The police cars in the mid/bot right of the poster suggests that these characters may be infact criminals. The main empasis on the film is that the main character is a anti-hero, he does bad things and helps bad people however he is doing it for a good cause with good intentions. This may be connoted through the very bright colours like the pink in the sky in correlation to the police on the ground.
At the very bottom of the poster there are the main credits. This is filled with production companies, directors etc. This is seen on pretty much every single film poster as a requirement at the same spot.
Overall I would argue this poster is really good, as I have seen this film in the cinemas and fully enjoyed it I can say that the poster gives you enough motive to watch the film.
No comments:
Post a Comment
Note: only a member of this blog may post a comment.