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We went on a photoshoot to get the best photo of Isaac as the cover. We believed he would look best on the cover as me and Jak are on the film poster. I got Isaac to look directly into the lens, this is what you typically see in these magazine covers. The background is just a stock image of clouds with some curve adjustments, which overall looks good and fits with the theme of the magazine and the film in general.
Colour-wise I decided to go with a 'dark orange' theme. This compliments the picture and the film very well as it s a dark movie. This is typically seen in Empire magazines, where the originally red title gets changed to a different colour to support the film. This also applies to the puff at the bottom about the 'Hitchcock Special!'.
One small element which may be unnoticed is that Isaac's head covers the 'P' in the Empire text. This is seen a lot in Empire magazine covers.
To appeal to all audiences we added elements of the magazine such as 'the Hitchcock special' for the older more 'critic' readers, and 'on set with ready player one, etc..'.
In the bottom right corner of the poster you can read 'issue 182'. This is not typical for Empire magazine covers, however I felt like the corner was looked empty without it. This way it challenges the conventions of the magazine cover.
The descriptions on the right hand side of the poster, talking about Decorum and how it has "More Violence, More Suspense, More Thrills". This is to draw people into reading and consequently watching our film. By adding red text it pops in the magazine.
The typeface I used on "Decorum, a Dead Man's Grasp" is a very bold one. This is to make the title stand out so people are interested in this new film.
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